Toronto Crime Stoppers is promising convenience and anonymity with a new mobile app that allows users to send tips, pictures and videos to authorities in real time.

The program for smartphones was launched Wednesday at Toronto Police headquarters and it also provides a Toronto’s most-wanted list, a map of police stations and direct links to Crime Stoppers’ social media feeds, including Twitter, Facebook and YouTube.

Crime Stoppers’ Det. Darlene Ross is expecting the app to increase tipster activity.

“We are hoping we’re going to get a lot more tips,” she said.

“More tips, more information, more crime solving and maybe more crime prevention as well.”

Toronto Crime Stoppers already received about 9,500 tips a year submitted online, representing about 40 per cent of the tips the service receives.

“History has shown us that people are a little bit apprehensive sometimes about dealing with police directly. They can still provide all the information that they have. This just allows them another means on ensuring the information gets to the police … they still remain anonymous,” she said.

App developer Steve Nesbitt of Cellflare was also on hand for the launch and said users’ anonymity was a top priority during the development process.

“The application collects no personal information,” he said.

The app provides police with a unique Personal Identification Number and unique user ID that allows authorities to communicate with a tipster without their name, email address or phone number.

Ross said the reward of up to $2,000 available for tips that lead to arrests and convictions still applies to the smartphone program.

Crime Stoppers launched in Toronto in 1984. Citizens can still provide tips the old-fashioned way by calling (416) 222-TIPS.

How to download the app, which already has 1,000 downloads:

For iPhone
For BlackBerry
For Android

With files from The Canadian Press