As its name suggests, Züm is a new rapid transit service in Brampton aimed at speeding up commute times on heavily-travelled routes.

The new bus service launched Monday and operates within Brampton’s transit service, not separately, and riders can use it at no extra cost.

The buses are Brampton Transit’s first hybrid-diesel electric vehicles and they’re built by Winnipeg company New Flyer.

The rapid transit buses will run on key north-south and east-west routes in Brampton starting with Queen Street, from downtown to York University. Next year the service will start operating along Main Street, from Sandalwood Parkway to Mississauga City Centre and service on Steeles Avenue will start in the fall of 2012.

The buses will run every 10 minutes during peak travel times and every 15 minutes for the rest of the day. Technology that controls traffic lights can be used to ensure Züm stays on schedule, even in “mixed traffic”, Brampton Transit says. The service also has a limited number of stops to speed up travel times.